1. What does SEO stand for?
It is nothing but Search Engine Optimization. And when you engage in SEO when you attempt to get a page to rank higher in Search Engine Results Page. With the ultimate goal to increase organic traffic to your website.
2. Does my business need SEO?
Yes, your business should be investing in Search Engine Optimization offers a way to increase traffic without paying for each and every click.
3. How does SEO work?
It is the process of optimizing your website to rank higher in the Search Engine Results Page. Because Google uses ranking factors and these allows search engine’s ranking factors to rank the websites based upon relevancy and authority of the pages.
4. What are the most important ranking factors?
The most crucial factors for ranking are
- Time on site.
- Total referring domains
- Content length
- Followed backlinks
- Keywords
- Bounce rates
- Website security
5. What is the difference between SEO and PPC?
SEO and PPC are different approaches within Digital Marketing. As SEO is the natural way to improve rankings of your website while PPC (Pay per Click) allows marketers to bid on the chance to show their ads in SERP (Search Engine Results Pages). In simple terms SEO is free and gives organic results PPC costs money when your listed ad gets clicked by user.
6. How long does SEO take?
Search Engine Optimization is a long term investment and eventually can give you biggest traffic to your website. Also at the same time SEO needs long term attention and it’s an ongoing thing.
7. How SEO is beneficial for any business?
SEO is a long term investment and not going to happen overnight. But we need to remember that SEO helps us to grow our organic traffic, long term benefits of SEO are as follows
- Increase in site visibility
- Improve user experience
- Better rankings in search
- Increase overall website traffic, Engagement and conversions.
- Increase brand credibility
SEO is a never-ending process and Silverhash intends to give solutions that give best results in less efforts.